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Free Construction Sales Leads And Reciprocity

by Guest Poster on 08. Feb, 2010 in Business and Marketing

Dismissed by some as a myth and others as a marketing gimmick, the truth is that free construction sales leads are obtainable.  A contractor doesn’t necessarily have to pay enormous sums to online lead generation services, and he doesn’t have to drop hundreds of dollars on mailers or cheesy newspaper ads.  The reality is that no-cost leads are there for the taking, but the contractor-entrepreneur must first understand the concept of reciprocity.

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